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Silver Award for ICAP Advisory

Published in News & Events

ICAP Group was awarded with Silver prize at the IMPACT Business IT Excellence Awards in the category “Specialized Applications / Banks” for the application “Check in Class” of Piraeus Bank.

The award was received on behalf of ICAP by Yiannis Lekos, Director of ICAP Management Consultants.

“I am very pleased to receive this award on behalf of all the members of the team that worked for the development of Check in Class. I wish to thank our long lasting partner, Piraeus Bank, that trusts us throughout these years for the implementation of specialized applications that ensures high levels of customer satisfaction.”

Check in Class is an application that is aiming to enable Piraeus Bank to rich out to university students and:

  • Is aligned with the digital generation and the modern way of living, the everyday habits of an audience that is not close to the bank, while is using mobile devices heavily
  • Empowers the digital profile of the bank and the customer experience
  • Promotes banking products and innovative services according to the needs of this special audience
  • Achieves high levels of awareness and loyalty with low budget taking in mind the economic recession.

University students are prompted to check in through the app (using geo-location) to verify their presence in the university campus and participate in instant lotteries (to win a powerbank). At the same time, they are collecting participations for the grand lottery to win bigger prizes. These participations are activated upon the purchase of a banking product. They can also win additional participation with gamification techniques that are available in the application.

In a spectacular celebration of technology, attended by over 500 senior executives of the IT & Communications industry, as well as representatives of the academic community, the Ceremony of Business IT Excellence (BITE) Awards 2017 was held on Thursday, June 29 at Divani Apollon Palace & Thalasso in Kavouri,  organized by Boussias Communications’s Netweek magazine and the E-Research Business Center (ELTRUN) of Athens University of Economics.

 

 

About us

ICAP Group – with 1.300 employees – is the largest Business Information and Management Consulting Group in Greece, with a strong presence in Southeastern Europe.

At ICAP Consultants, our vision is to become the recognized regional leader in Business Consulting enabled by Technology and Business Analytics. Our strategy relies on uniquely combining a superior industry-focused business consultative approach, consumer & business data, analytics and data integration technology solutions. Our unique and innovative solutions differentiate our customers and provide them a competitive advantage.

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